Medium.com Articles

We had a lot of ideas, but we weren’t necessarily aligned on how they all fit together – design principles got the team and our stakeholders thinking in the same direction.

Writing for Accessibility

At Wayfair, we work to build experiences that are inclusive of the broadest range of possible users, and that includes crafting accessible copy.

How to Create a Thoughtful FAQ

The Frequently Asked Questions list is a useful content pattern for addressing common user concerns or boosting user confidence in a product. But, at their worst, FAQ can overwhelm users and feel more like a sneaky marketing vehicle or a content catchall than a helpful self-service tool.